09 September 2022 McVities Innovation: Back-to-school is now more fun

At this Back to School the portuguese consumer will find 3 Mcvities innovations in the children's biscuit linear.

- McVities Iced Gems » McVities best-seller in the UK children's segment. Mini crackers covered with fruit flavored meringue, such as raspberry and lemon.

- McVities Mini Digestives » Mini wheat flour digestive biscuits covered with milk chocolate, having fun designs on the back.

- McVtives Mini Penguin » Mini penguin shaped chocolate cookies covered with milk chocolate.

The 3 McVities innovations are available in 6 mini packs per unit, being the ideal format to carry on the school backpack and enjoy a fun and tasty snack.

Each pack has 6 single servings units, instead of just 3 or 4, being an advantage when compared with other options available in the children's biscuit market.

These products are currently available in Continente stores at an rRSP of €1.99.